Our story began
with one mother’s
question.
Greenlane was founded on the belief that becoming a mother shouldn’t feel like navigating alone.
From a small living room
to thousands of families
In 2017, founder Elena Voss sat in her nursery in Portland wondering why there wasn’t a single resource that combined evidence-based guidance with genuine emotional support. She started Greenlane with three prenatal guides and a community of 41 women.
By 2020 we had expanded across North America. Today Greenlane serves over 87,000 mothers in 42 countries through our signature programs, live mentorship circles, and beautifully designed digital resources.
OUR WHY
Every woman deserves
thoughtful guidance on
her motherhood path.
All curriculum is co-created with maternal health researchers, psychologists, and perinatal specialists from leading universities.
Every lesson, exercise, and community prompt was shaped by listening to 14,000+ mother stories over seven years.
We meet mothers exactly where they are — tired, joyful, uncertain, powerful — with tools that adapt to each season.
MEET THE GUIDES
The team shaping
Greenlane’s unique approach
Ready to begin your journey?
Our team would love to answer any questions you have about Greenlane’s approach.
Contact our team